Chubb, a major US insurance company, has announced the promotion of Richard Bracken to head of digital strategic partnership development for Asia Pacific, Japan and International, effective March 1, 2026.
Bracken’s role has expanded from his previous role as regional director of consumer partnerships, responsible for finding strategic partners for Chubb in the Asia-Pacific region, to now actively driving growth for the company’s Japan business and key digital accounts globally.
His responsibilities include developing new digital insurance options, identifying synergies, optimizing key partnerships and establishing new partnerships.
Bracken is an experienced financial services executive. Prior to joining Chubb, he spent three years at Coherent, most recently as global chief revenue officer, where he played a key role in the company’s launch in the United States, United Kingdom, Thailand, Singapore and Japan.
Prior to this, he served as Managing Director of Coherent Southeast Asia, providing digital solutions for insurance companies, including ePOS, policy administration and middleware platforms.
Earlier in his career, Bracken served as head of strategy execution at NN and chief operating officer at AIA, and also held roles at ING and ANZ.
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