AI deployment in early stages, underwriters cautious on data centre opportunity, say analysts

Speaking at the 2026 Association of Insurance and Financial Analysts (AIFA) Conference, Autonomous Analysts noted that the adoption of artificial intelligence in the insurance industry is still in its early stages and highlighted strong interest in data centers, although underwriters remain cautious about aggregation risks, limiting near-term growth potential.

During the conference, analysts from Jefferies, KBW and Autonomous discussed the changing role of artificial intelligence in insurance and the risks and opportunities shaping the market.

Analysts at Autonomous say AI will help underwriters complete low-ROI tasks more efficiently and streamline customer interactions.

They confirmed that deployment is still in its early stages and said that internal productivity improvements remain the first stage of AI’s expected impact, with claims service efficiencies the second. Information about the impact on the bottom line varies depending on the overall progress of underwriters adopting AI.

Longer term, Autonomous expects expense ratios to improve, loss ratios to improve as AI reduces risk assessment leakage and improves underwriting accuracy, and overall workforce reductions.

Autonomous also highlighted how major insurance companies are approaching AI deployment and its impact on costs and labor: “Recall that Chubb (OP) has previously highlighted a 20% reduction in its workforce over the next three to four years, along with higher expense ratios. That said, our conversations do not suggest we will see short-term layoffs, and the timeline for broader cost savings remains years long. Hartford (OP) reiterated that its AI deployment is important but not part of its sub-30% expense ratio. Travelers (OP) Noting that most of its mid-term AI-driven cost savings will ultimately be reinvested back into the business, AIG (N) highlighted that AI efforts to date have been focused on front-end capabilities and may yield cost benefits over time, including opportunities not yet contemplated at the March 2025 investor day.

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Regarding data center opportunities, Autonomous noted that demand for both insurance and reinsurance is strong.

“While demand provides opportunities for unusually weak market growth, the new and rapidly evolving nature of data center risk does not translate into strong near-term growth momentum, especially as underwriters take a conservative stance on aggregating risk,” the analysts said. “Until the industry has a clearer understanding of how much risk financing data center investments truly require, we expect growth information to continue to be constrained.”

Hiscox expressed similar sentiments, noting interest in data center growth potential while remaining cautious about associated accumulation risks.

KBW analysts say the use of AI has moved beyond the experimental phase and is now being deployed to improve real-world operational efficiencies in claims processing, underwriting, marketing and more.

KBW said: “Proprietary data is a vital competitive advantage for operators and brokers, but having the appropriate IT systems in place to effectively utilize this data is critical.”

They point to a shift in the willingness of large incumbents to partner with smaller operators, driven by board-level pressure to innovate and the fear of falling behind. KBW says the pace of AI adoption has increased, making it easier for traditional players to integrate their systems with new technology than it was a decade ago. As a result, there is strong interest across the industry in strategic partnerships and niche M&A.

KBW added, “Regarding concerns that large tech companies could develop their own insurance platforms and disrupt incumbents, executives emphasized that high-growth tech models are inconsistent with the regulatory burden of the property and casualty industry. The U.S.’s complex, fragmented, state-by-state regulatory environment is a barrier to entry that we believe could prevent tech companies from obtaining licenses, thereby isolating traditional players (at least in the short term).”

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Analysts expect carrier resistance to be a major obstacle to widespread adoption of AI-powered side-by-side quote comparison tools. Bundling policies directly through an AI platform would require carriers to be willing to share their pricing models, but KBW doesn’t think that’s possible.

Executives acknowledged that less complex product lines, such as personal cars, are more susceptible to disruption than multiple or commercial product lines, but they also highlighted new opportunities related to artificial intelligence, including the rise of cyber insurance.

Meanwhile, analysts at Jefferies note that AI is already improving speed, efficiency and accuracy in underwriting, claims processing and document ingestion. While some expense benefits are emerging, analysts say larger savings will still be realized in the future. In the short term, concerns about widespread disintermediation, particularly in the commercial insurance and brokerage industries, are thought to be overblown.

Analysts on ReinsuranceNe.ws first said that AI deployment is in its early stages and underwriters are cautious about data center opportunities.

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