Artificial Labs, a provider of digital brokerage and underwriting technology for the specialty and commercial insurance markets, announced the appointment of Eric Joost as President.
In his new role, Joost will join Artificial’s leadership team and be responsible for shaping the company’s U.S. strategy and supporting client engagement while ensuring its platform reflects the operational and cultural realities of the North American specialty market.
He has nearly four decades of experience in the U.S. and global insurance markets, spanning professional brokerage leadership, underwriting, operations and technology.
Most recently, Joost served as Chief Operating Officer of CAC Group USA. Prior to that, he held senior positions at WTW, Aon and Allianz.
He also works closely with industry committees, brokers, carriers and technology companies to actually deploy technology in real-time underwriting and placement environments in the US and London markets.
“Expanding into the United States is a natural step for Artificial,” said David King, co-founder and co-CEO of Artificial. “Eric has a deep understanding of the U.S. market, not just how it works. His experience brings real credibility as we expand our platform into North America.”
Joost added: “The U.S. market does not lack capital or expertise, but there is increasing pressure to manage operational complexity while seizing new technology opportunities. Artificial’s existing client work supporting the underwriting and brokerage communities demonstrates the unique ability to fully digitalize transactions, importantly allowing parties to proactively execute their strategies while opening up new revenue streams, reducing operational costs and increasing scalability. Since 2019, as Artificial “
In February 2026, Artificial closed a $45 million Series B funding round, marking a major milestone for the company as it continues to expand its global footprint to support brokers and carriers operating in complex specialty markets.
