Jensten names Jaime Swindle as CEO of Product & Distribution

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Jensten, a UK insurance broking and financial services group, has announced the appointment of Jaime Swindle to the newly created role of CEO of Product & Distribution.

The role brings product, underwriting and distribution together under one leadership structure and forms a key part of Jensten’s strategy to support continued growth across the Group.

In this position, Swindle will lead Jensten’s Product & Distribution division, including Jensten Underwriting and the Group’s Schemes & Affinity businesses. She will focus on strengthening alignment across these capabilities, enhancing the value delivered to partners and clients, and supporting the Group’s long-term growth ambitions.

Swindle brings extensive experience across underwriting, product development and distribution, with a strong track record of building high-performing teams and delivering sustainable growth.

She joins Jensten from Geo Underwriting, where she served as CEO for the past four years, leading significant growth and business transformation.

Rob Organ, Group CEO of Jensten, commented, “I am absolutely delighted to welcome Jaime to Jensten. She brings exceptional experience, leadership and market knowledge, together with a proven track record of building successful businesses and high-performing teams.

“The creation of this role reflects the importance of bringing product, underwriting and distribution closer together as we continue to grow. Jaime’s appointment strengthens our executive team and positions us well for the next stage of Jensten’s development.”

Swindle added, “I’m excited to be joining Jensten at such an important time in its growth journey. The business has built a strong reputation in the market, supported by talented colleagues and a clear ambition for the future.

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“I look forward to working with teams across the Group to further develop our product and underwriting capabilities, strengthen our distribution strategy and help drive continued success for our partners and clients.”

Jensten said Swindle’s appointment follows a number of recent leadership changes across the Group as it continues to invest in its people, capabilities and long-term growth strategy.

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