Tata Sky launched the Tata Sky Binge application for mobile devices on Wednesday, providing its top-of-the-line (OTT) content aggregation service for subscribers using Android smartphones and iPhones. Paid services provide access to 10 OTT platforms, including Disney+ Hotstar, Eros Now, Voot Select and SonyLIV. In order to attract mobile users, Tata Sky also launched a monthly rupee plan. 149 Tata Sky Binge can be accessed on up to three mobile devices. DTH operators also have an Rs. 299 plans to access Binge services on mobile devices and TVs for its customers.
The Tata Sky Binge app can be downloaded from the App Store and Google Play Store, depending on the device you have. The application is designed for Tata Sky subscribers and allows access to Binge services by entering a registered mobile phone number or Tata Sky subscriber ID.
After logging in, the Tata Sky Binge app allows users to watch OTT content on their mobile devices. It categorizes content from multiple streaming services into categories such as new versions, popular movies, and popular movies. Users can also find relevant content based on their preferred language or genre. In addition, the app provides unified search, allowing you to find content across multiple OTT platforms using a single search bar. You can also use voice search.
The Tata Sky Binge application provides single sign-on access to all listed OTT platforms. However, this does not apply to Disney+ Hotstar, you need to log in separately after logging in to the Binge app.
Tata Sky also brought rupees. 149 A mobile-only plan with access to seven OTT apps — Eros Now, Hungama Play, Shemaroo, SonyLIV, Voot Kids, Voot Select, and Zee5. It also offers a 7-day free trial.
However, if customers want to access the service on their mobile devices and TV sets, the DTH operator owns Rs. The 299 month plan is available. This includes access to 10 OTT applications on one TV and up to three mobile devices.
In 2019, Tata Sky partnered with Amazon to launch the Binge service. It is first offered to Tata Sky subscribers through a custom-designed Amazon Fire TV Stick. The operator later switched to an Android-based set-top box called Tata Sky Binge+, which has now been introduced to mobile devices through a new application. The purpose of Binge service is essentially to provide customers with a single subscription and unified access to multiple OTT platforms.
Tata Sky Chief Content and Commercial Officer Pallavi Puri said in a prepared statement: “The launch of the Tata Sky Binge mobile app is in sync with our efforts to provide our products to a larger audience.”
Tata Sky Binge aggregates content from 10 OTT platforms: CuriosityStream, Disney+ Hotstar Premium, Eros Now, Hungama Play, ShemarooMe, SonyLIV, SunNXT, Voot Kids, Voot Select, Zee5. Customers can also access Amazon Prime Video through the service by logging in with their Amazon Prime subscription.
Similar to Tata Sky, Airtel’s Xstream service can be used to provide digital content while broadcasting TV shows and movies. Rival Dish TV also provides its customers with OTT platform access through the Dish SMRT service.