The audio streaming service said on Tuesday that Prince Harry and Meghan Markle have signed an agreement with Spotify to produce podcasts that tell “exciting and interesting stories.”
Since abolishing the royal family and moving to California this year, the couple have carried out various creative activities and started legal proceedings against British tabloids that violated privacy rights.
They signed an agreement with streaming giant Netflix in September to produce “influential” movies and TV series, and former TV actress Markle told about a wildlife documentary on Disney+.
After the news, Spotify’s share price, which has 144 million subscribers, rose 2% on Tuesday morning.
Previously, it has signed up with celebrity podcasts including Barack and Michelle Obama and Kim Kardashian West.
The company did not disclose the value of the deal with the royal family.
The Duke and Duchess of Sussex said in a statement: “We like podcasts because it reminds us all to take some time and really listen.”
The prince introduced himself in the introductory trailer: “Hi, this is Harry.”
He said that their podcast will “present different views and voices that you have never heard of before.”
Markle added that the podcast will “celebrate kindness and compassion.”
Spotify was launched in Sweden in 2008 and claims to be the most popular audio streaming subscription service in the world.
Dawn Ostroff, Spotify’s chief content and advertising business officer, said in a statement: “The Duke and Duchess of Sussex may live in California, but the power of their voice lies in their status as citizens of the world.”
The company said that Harry and Meghan (Harry and Meghan) will release a “festival special” this month, which will include “stories of hope and sympathy from inspiring guests.”
Their first complete series will be launched next year.
The couple said that the “2020 challenge” makes it particularly important to listen to everyone’s story and “reminds us all of the interconnectedness”.
Harry said: “A lot of people have experienced so much pain this year.”
The Duchess published a first-person opinion article in The New York Times in November, which was about the second pregnancy after a miscarriage.
The couple will host and produce podcasts through their recently created company Archewell Audio.
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