Former Xbox executives revealed that Microsoft tried to acquire Nintendo before launching the first Xbox in 2001 to obtain the first-party titles that its dream co-desire-such as Mario, Pokémon, and Zelda. )-The Windows giant was mocked at the Japanese giant’s room. Microsoft also failed to successfully acquire the then leading electronic arts industry, Square Enix and Mortal Kombat publisher Midway Games.
“Steve [Ballmer, Microsoft’s then CEO] Let’s go meet Nintendo and see if they will consider being acquired. “Microsoft’s former Xbox third-party relations director Kevin Bachus told Bloomberg, verbally restating the creation of Xbox. “They just smiled. Like, imagine someone laughing at you for an hour. That’s how meetings are conducted. “
But this does not seem to be the only meeting. Bob McBreen, Xbox’s head of business development at the time, said: “In fact, Nintendo entered our building in January 2000 to study the details of the joint venture and provide them with all the technical specifications of Xbox. “The selling point is that their hardware sucks. Compared with Sony PlayStation, it does.
“So the idea is,’Listen, you are much better on the gaming part compared to Mario and everything else. Why don’t you let us take care of the hardware? But that didn’t solve it.”
At that time, Nintendo 64 appeared, and the company was developing its next game console, which would become GameCube and be released with Xbox. The two sold 21.74 and 24 million units, respectively, but compared with the PlayStation 2, which sold more than 100 million units, this number is indistinguishable.
Microsoft got in touch with EA before Nintendo, basically saying “no thanks.” Square Enix rejected Microsoft’s offer because “this price [was] “Too low”, Midway Games closed down because it was of little value to Microsoft. In the end, Microsoft eventually acquired Bungie, which was close to itself, and obtained the Xbox flagship title: Halo.