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French multinational insurance company AXA now allows Swiss customers to pay for Bitcoin services. The newly added support is part of the company’s “digital future” and stems from customer demand for encrypted payments.
AXA announced that it is the first full-line insurance company in Switzerland to accept Bitcoin (BTC) to pay bills. At the end of 2019, AXA conducted a study and asked people between the ages of 18 and 55 what they thought of cryptocurrency. The research shows that many respondents already hold digital currencies and others are also very interested. AXA pointed out in the announcement that Covid-19 has accelerated this demand and interest and therefore now “allows its customers to use Bitcoin to pay their bills.”
Soon, AXA customers will see the new payment method on their invoices via email and via invoice.inapay.ch/axa. Then, the Bitcoin (BTC) payment can be completed on a desktop computer or smart phone. The company’s announcement further stated: “Customers who receive bills by mail or directly on Myaxa can of course also use this new option to pay premiums,” the company’s announcement further stated.
“This is AXA’s response to the growing customer demand for alternative payment solutions, in which new technologies are playing an increasingly important role,” Klaus, Head of Open Innovation, AXA Switzerland Claudia Bienentreu said in a press release. Even if the company accepts BTC, it does not intend to retain leading digital assets. “These bitcoins are handed over to the cryptocurrency broker Suisse, which converts them into Swiss francs. There are no bitcoins on AXA’s balance sheet.”
AXA said that over time, other payment methods such as TWINT will also be launched in the near future. AXA concluded: “The range of payment methods and services that can be used via the Internet and Myaxa app will continue to expand.”
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