Cowbell, a provider of online and specialist insurance focused on small and medium-sized businesses, has appointed Simon Hughes as chief commercial officer.
In his new role, Hughes will oversee Cowbell’s global commercial strategy, including distribution, partnerships, international expansion and market development.
This appointment aligns with the next phase of Cowbell’s organizational journey, focused on continued growth, operational profitability and continued global expansion.
Most recently, he served as senior vice president of global distribution and general manager of the UK. Hughes joined Cowbell in 2023 to launch and lead the company’s UK business.
Since then, he has played a key role in expanding Cowbell’s international footprint and strengthening its distribution ecosystem.
Trent Cooksley, co-founder and chief operating officer of Cowbell, commented: “Simon has played an important role in shaping Cowbell’s international presence and growing our commercial capabilities.
“As we enter our next phase of growth, his leadership in distribution, partnerships and global go-to-market strategy will be critical to responsibly scale while deepening our value to brokers and policyholders around the world.”
Hughes added: “Cowbell’s growth over the past few years, from opening up new markets to expanding our product and service portfolio, has been extraordinary.
“Leading the UK rollout has been a career highlight and I’m proud of the impact our team is making across the organization. As we enter the next cycle, I’m eager to help drive our global commercial strategy and continue to build a platform that delivers protection with clarity, confidence and scale.”